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1. Customer Satisfaction
Research |
Product User Satisfaction,
Service User Satisfaction, Customer Satisfaction Survey
by products/ shops, Mystery shopping program, Satisfaction
survey by pack test.etc. |
2. Advertising Research
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Advertisement Concept,
Advertisement Effectiveness, Attention Rate survey,
Effect Measurement before/ after Advertisement, Media
Research, Subscription Rate, etc. |
3. Brand Research
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Attitude and Acceptance
on Brand, Brand Concept, Brand Positioning, Brand Awareness
and Preference,etc. |
| 4. Demand Research /Business
validity Research |
Market Survey, Environment
Analysis, Consumer Purchase Intention, Sales and Demand
Forecasting, Latent Demand Survey, etc. |
| 5. Distribution and
Commercial Area Research |
Distribution Structure
(Channel) Survey. Business location Survey, Wholesaler/Retailer
Survey, etc. |
| 6. Corporate Survey |
Corporate Image survey,
In -house Attitude Survey, Organization morale survey,
Corporate Identity Survey, Organizational culture survey,
etc. |
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